Internet Gurus
The New Social Gurus
The rise of social media has been met with thousands claiming expertise in the area. The skepticism this engenders in longtime marketing pros is best captured in a popular animated video called “The Social Media Guru.” The clip shows a know-it-all, lightly credentialed “expert” dispensing little more than buzzwords and common sense to a bemused [...]
Use Link Bait to Catch Better Rankings
I first heard of the term “link bait” from Aaron Wall (www.seobook.com) at SEO Book (http://www.seobook.com/archives/001113.shtml) when he mentioned it back in a post on his SEO blog back in August of 2005. He says in his post that if “you are in a field that can’t build links naturally create linkbait”. What really is [...]
